Managing Partner
Hala is the Managing Partner of Easy Info which is currently situated in the business incubator of the Queen Rania Centre for Entrepreneurship. This is her first business enterprise having worked as a software technician before that. Through Easy Info she has developed what is becoming the leading audio guide company in Jordan. She currently provides audio guides for Petra and the Royal Automobile Museum in Amman with plans to expand to Jaresh and Aqaba. She has access to some of the top historians in Jordan who provide the expert material, a team of copyrighters, who make it easy to listen to and a team of translators.
Since she has encountered bureaucratic challenges in making her audio guides available at the sites, she markets them through hotels. Furthermore she has now teamed up with Orange to create an innovative opportunity to provide audio guides through mobile phones. She has plans to create e-guides.
She is passionate about her business, but is the first to admit that she needs business mentoring to help her achieve her ambitious plans.
