We are in the process of building an online Mowgli Knowledge Centre which will contain a library of resource material. The Mowgli Knowledge Centre will be composed of three main areas including:
- case studies
- entrepreneur's toolkit
- mentoring guide
Our first case study on mentoring a young entrepreneur in Jordan setting up an IT Solutions company has been published (September 2008).
Useful Links
Recommended viewing
Here you can watch two short video clips that bring to life examples taken from C.K. Prahalad's "The Fortune at the Bottom of the Pyramid" Eradicating Poverty Through Profits.
Both clips provide strong evidence that engaging the poor as customers and suppliers presents an exciting – and significant – opportunity to establish new paradigms to bring genuine social change in economically sustainable ways.
Aravind eye training hospital, India - 7 minutes
Patrimonio Hoy, Mexico - 4 minutes
If you would like to understand more about the effects of globalisation on the global poor, in this short video clip CK Prahalad discusses both the good and bad effects
Globalizations's Effects on the Global Poor - 5 minutes
In this longer video clip CK Prahalad presents his views of India as a source of innovations. He cites examples from the hospitality industry where a $20 per night hotel was able to generate profit in its first month of opening, from the auto industry in comparing a $4k Indian produced car with its $15k US counterpart and healthcare with exciting film of $25 prosthetic limbs that compare more than favourably with $12k US versions. This video clip clearly identifies opportunities for innovation that are readily available from the bottom of the pyramid.
CK Prahalad Describes the Growth of Microfinance - 40 minutes
Further detailed viewing on the concept of the Fortune at the Bottom of the Pyramid
According to C. K. Prahalad 80% of the world's population can't reap the benefits of a global economy and businesses can no longer afford to ignore them. Learn about the reasoning behind the statement: "Every person should be treated as a consumer, be able to afford world-class products and services... Consumers always get respect".
Professor C.K. Prahalad , author of bestsellers like 'The Fortune at the Bottom of the Pyramid' and 'The Future of Competition', visited MSM in Maastricht and shared his innovative ideas during several events.
Each of the following video clips is approximately 10 minutes long
Opportunities at Bottom of the Pyramid 1/6 - rapid economic development can move people out of abject poverty
Opportunities at Bottom of the Pyramid 2/6 - on business theory and the concept of value
Opportunities at Bottom of the Pyramid 3/6 - the importance of consistency of experience
Opportunities at Bottom of the Pyramid 4/6 - the optimisation of supply chain
Opportunities at Bottom of the Pyramid 5/6 - the building blocks of innovation and personalised experience
Opportunities at Bottom of the Pyramid 6/6 - the co-existence of efficiency & innovation, realtime action and the understanding that global co-operation requires a different rhythm
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07 August 2009 From Neil Patel
53 Ways to Become a Better Entrepreneur
12 March 2009 From The Economist.com
Entrepreneurship, Global heroes
Despite the downturn, entrepreneurs are enjoying a renaissance, says Adrian Wooldridge, The Economist's bureau chief in Washington, DC (interviewed here)
Click here to view Paths to Prosperity, Promoting Entrepreneurship in the 21st Century, by the Monitor Group
http://www.12manage.com - Management Methods, Models and More
Times Online Article on Finding a Mentor
Times Online Article titled "Success is All in the Planning" - A Guide for Start-Up Businesses
Find out more about Mowgli's Mentoring Experience through the About us - How page.
The Essential Startup Reader: 10 Lessons in Entrepreneurship - a collection of very informative articles on one blog.
Doing Business in Britain - This country-specific section gives a comprehensive description of British business culture which will help you to interact more effectively with your British clients and colleagues.
